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Back to topThe Business of UX Writing (Paperback)
$34.00
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Description
UX writing is good for business, while also playing a critical role in delivering a top-notch user experience. Standing at this pivotal intersection between business goals and user needs is an awesome place to be-as long as we have the mindset, tools, and collaborators to make the most of it.
Through case studies, frameworks, and historical context, Yael Ben-David offers savvy and practical guidance to ensure our digital products support the user and the business-plus writers and designers -all at once.
THIS BOOK EXPLORES:
- Techniques for communicating the value of UX writing
- How to organize resources and gain support to prioritize UX writing
- Methods for collaborating with stakeholders to empower team members and create successful user experiences
- Steps for collecting, synthesizing, and sharing success metrics as mapped against business goals