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The Intellectual Property Handbook: A Practical Guide for Franchise, Business, and IP Counsel (Paperback)

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Description


Every business has IP questions. Where do you go for answers? Do I have an IP problem or not? Focusing on the key issues that affect business decisions, this book covers all major components of intellectual property offers practical guidance to a wide audience of non-IP specialists. Authored by intellectual property specialists, the Intellectual Property Handbook provides answers to virtually all the routine (and many non-routine) IP questions that attorneys or their clients that arise in various business contexts. It provides an overview of: - Domestic and international trademarks- Domain names and trademarks on the Internet- Copyrights- Patents- Trade secrets- Intellectual property issues and cutting-edge technology In synthesizing difficult concepts, this guide offers a "plain-English" treatment of complex issues and provides both substantive and practical guidance to a wide audience of non-IP specialists including: franchise practitioners and general practitioners; in-house counsel; and paralegals, as well as new IP practitioners looking for a practical overview.

About the Author


Christopher P. Bussert is a partner in the Atlanta office of Kilpatrick Townsend & Stockton LLP, where he represents clients in trademark, copyright, false advertising, and franchise litigation, and in licensing and trademark clearance and prosecution matters. James R. Sims III is a partner with Morgan Lewis & Bockius LLP in Washington, D.C. He focuses on trademark, copyright, licensing, and franchising issues for clients in diverse industries, as well as with franchise, license, and distribution system issues.

Product Details
ISBN: 9781634256056
ISBN-10: 1634256050
Publisher: American Bar Association
Publication Date: August 1st, 2018
Pages: 448
Language: English