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Browse Books: Business & Economics / Marketing / Research

The Tipping Point: How Little Things Can Make a Big Difference Cover Image
$30.00
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The 22 Immutable Laws of Branding: How to Build a Product or Service into a World-Class Brand Cover Image
$19.99
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Cultural Intelligence for Marketers: Building an Inclusive Marketing Strategy Cover Image
$39.99
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Research Design: Quantitative, Qualitative, Mixed Methods, Arts-Based, and Community-Based Participatory Research Approaches Cover Image
$50.00
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Marketing Analytics: Essential Tools for Data-Driven Decisions Cover Image
$39.95
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Start with the Story: Brand-Building in a Narrative Economy Cover Image
$24.99
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The Future of Purpose-Driven Branding: Signature Programs That Impact & Inspire Both Business and Society Cover Image
$17.95
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The Brand Flip: Why Customers Now Run Companies and How to Profit from It (Voices That Matter) Cover Image
$39.99
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When Coffee and Kale Compete: Become great at making products people will buy Cover Image
$9.79
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Dealers of Lightning: Xerox PARC and the Dawn of the Computer Age Cover Image
$18.99
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Marketing with AI for Dummies Cover Image
$29.99
Not Yet Published
The Illusion of Choice: 16 ½ psychological biases that influence what we buy Cover Image
$19.99
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