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The Realities of Legal Issues in a Small Business: Franchishing and Intellectual Property (Paperback)
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The Realities of Legal Issues in Small Business is one in a series aimed at small business owners and managers, and entrepreneurs. The aim of this series is to familiarise small business owner-managers with the theory and practice of small business management, and to challenge assumptions that may be held about whether small businesses can or should adopt the management practices of larger firms. This book specifically covers issues in franchising and intellectual property management.